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Marketing & analytics

Marketing and product analytics: campaign, funnel and retention questions

Marketing questions cross web analytics, automation and product analytics, and attribution rules change the answer more than the data does.

GA4 data that is already exported to BigQuery can be answered today through the BigQuery connector.

Marketing & analytics connectors

  • Adobe Analytics dashboard questions answered from report suites: eVars, props, success events, segments and calculated metrics, asked from Claude or Teams.

    Status: Available
  • Amplitude analytics on demand: event segmentation, funnel conversion, retention and behavioral cohorts from your Amplitude project, asked in plain language.

    Status: Available
  • AppsFlyer analytics by question: installs, in-app events, cohort revenue, retention and fraud by media source and campaign, from your attribution data.

    Status: Available
  • Braze analytics for lifecycle teams: Canvas and campaign sends, opens, clicks, conversions and unsubscribes by channel and variant, asked in plain language.

    Status: Available
  • Customer.io analytics for messaging teams: campaign and broadcast deliveries, opens, clicks, conversions and segment growth, asked in plain language.

    Status: Available
  • Google Analytics MCP for GA4: ask about sessions, key events, revenue and traffic channels in Claude, under your own Google sign-in and property roles.

    Status: Available
  • Heap analytics questions about autocaptured and defined events, funnels, sessions and segments, answered from Heap Connect data in your warehouse.

    Status: Available
  • Iterable AI questions on campaign sends, journey performance, experiments and conversions by channel, answered from your Iterable project data.

    Status: Available
  • Klaviyo reporting for ecommerce teams: flow and campaign revenue, conversion, list growth and segment size, asked from Claude without building reports.

    Status: Available
  • Mailchimp analytics in plain language: campaign opens and clicks, audience growth, tags, journeys and ecommerce revenue for your Mailchimp account.

    Status: Available
  • Marketo AI questions about program success, lead activities, scoring, smart campaigns and channel performance, asked from Claude or Teams.

    Status: Available
  • Mixpanel analytics in plain language: Insights, funnel conversion, retention curves and cohorts from your Mixpanel project, asked from Claude or Slack.

    Status: Available
  • PostHog analytics questions on trends, funnels, retention, feature flags and experiments, answered with HogQL from your PostHog project.

    Status: Available
  • Pardot reporting in plain language: prospect scores, grades, list email results, forms and Engagement Studio programs in Salesforce Account Engagement.

    Status: Available
  • Salesforce Marketing Cloud AI questions on Journey Builder, email sends, opens, clicks, bounces and data extensions by business unit, asked in plain language.

    Status: Available
  • Segment analytics questions on sources, event volume, tracking plan violations, destinations and Unify profiles in your Twilio Segment workspace.

    Status: Available

Questions that cross these systems

  • Which campaigns produced the most qualified pipeline last quarter?
  • How did signup-to-activation conversion change month over month?
  • Which email flows have the highest unsubscribe rate?

Questions and answers

Can I ask about GA4 data today?
Yes, if your GA4 property exports to BigQuery: the BigQuery connector reads the export tables today, each person signed in with their own Google account.

Need a system from this list?

Tell us which system and which questions, and we will scope a pilot on your own data.